FBRA Calls For Collaboration On World Clean Up Day


…Towards a Waste Free Future – it takes everyone!

With increasing use of plastic packaging, poor waste management and the lack of an adequate recycling ecosystem, there is a great need to take proactive measures to safeguard our environment for future generations. This is why the members of the Food and Beverage Recycling Alliance (FBRA) came together to create awareness on the need
for collaborative action on World Clean Up Day 2020.

World Cleanup Day, annually celebrated on the 3rd Saturday in September, is a civic movement, uniting 180 countries and millions of people across the world to clean up the planet in one day. It is also a social action program aimed at combating the global solid waste problem, including the problem of marine debris.

Working with other concerned stakeholders including Geocycle of Lafarge Group, Green
Janitors, Kids Beach Garden, Recycledge, NESREA and LAWMA, the FBRA organized clean-up activities at Badagry, Ojo and Bonny Camp, in Lagos, and at Agbowo in Ibadan
to raise awareness within the local communities of the need to collaborate with community collectors to care for our environment. Over 2,000kg of waste was removed from the environment through these clean-up activities to mark World Cleanup Day 2020.

Volunteers from member companies including Nestlé, 7-up Bottling Company and International Breweries were on ground at the three locations to sensitize the residents.
“The World Clean Up Day is a reminder that we all have a part to play in attaining a zero-waste future. The FBRA coalition is founded on the strong commitment of our member
organizations to deliver on goals that will have a significant impact on the promotion of environmental sustainability.

So far, through various activities and programs, over 1,718,338 kilograms of plastic waste have been removed from our environment since inception in 2018.”
“We will continue to lead this change as well as the adoption of practices and partnerships to advance this important mandate,” said the Executive Secretary, FBRA, Agharese Onaghise.

Speaking at the Badagry Cleanup exercise on World Clean Up Day, Victoria Uwadoka, Corporate Communications and Public Affairs Manager, Nestlé Nigeria said, “At Nestlé, our vision is that none of our packaging, including plastics, ends up in landfills, in oceans, or any waterways. As one of the founding members of the FBRA, we are working hard alongside other stakeholders to achieve a waste-free future in Nigeria in line with our
purpose of enhancing quality of life for everyone today and for generations to come.

We are here today with other Nestlé Cares Volunteers to create awareness in the Badagry community that ensuring the health of our environment takes all of us.”
Other members of the FBRA comprising Nigerian Bottling Company Limited, Nestlé
Nigeria Plc., Nigerian Breweries Plc., Seven-Up Bottling Company Limited, GuinnessNigeria Plc., Intercontinental Distillers Limited, International Breweries Limited, Tulip Cocoa, Prima Caps and Preforms, DOW Chemicals, Tetrapak West Africa, The LaCasera Company Limited and Engee PET Manufacturing Limited provided incentives and support to reach a maximum number of people and to motivate the community collectors
in line with the association’s purpose of enabling a circular economy to improve waste collection, sorting and management.

The Food and Beverage Recycling Alliance (FBRA), was established in 2018 as the Producer Responsibility Organization (PRO) for the food and beverage sector with a focus
on enabling the collection, recovery and recycling of post-consumer packaging waste in compliance with the Extended Producer Responsibility (EPR) guidelines. Part of its mandate is promoting behavior change through consumer education and the
empowerment of the recycling ecosystem.

Since inception, the group has continued to support the waste potential in Nigeria
through various initiatives such as community recycling programs, buy-back schemes
and engagement of stakeholders in the waste value chain to promote a circular economy.


Please enter your comment!
Please enter your name here